Ease-of-use and intuitive user navigation

During the prototype phase, all our research and planning – plus communications with you on industry insights, historical successes and past best practices from previous sites – comes together as the “bare bones” of the fledgling website. We often experiment with various iterations in order to get the right balance of site architecture and functionalities. Testing and revision is important here, since we want everything we’re building to work without difficulty and to fuse seamlessly together.

During the prototyping stage, we create interactive wireframes that demonstrate how the foundational design of the website works on all levels. We test the concept before an actual build-out, and we validate all interactions to ensure that the end user has as stress-free an experience as possible.

« Research Design »

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